Thousands of fans showed up at Brooklyn Cruise Terminal for a full day of everything beauty at our sold-out Beautycon New York Festival on Saturday May 20th! With fun activations, engaging panels, and no shortage of swag, our community of lively beauty aficionados once again blew us away with their support and feedback. Here’s a glimpse of what went down in New York and what Beautycon Festivals are all about!
“I saw every type of person here – every skin color, every hair texture, male, female. It’s very energizing and vibrant. It’s super inclusive and positive and you can tell there’s a real community that’s been built around beauty.”
“I think that’s what’s really great about these days, the way beauty transcends social media, the way we have spaces like Beautycon, we get to redefine what beauty means to us, and we get to expand that definition for girls who felt they weren’t included in it before.”
“Everyone here is so different, and I think it’s so beautiful that everyone can come and be themselves that it’s encouraged and celebrated to be unique and be yourself and everyone should be different.”
“I’ve been inspired so many different times today. Especially by different types of women. It’s not all high cheekbones, stick thin, it’s women of all different shapes sizes and colors working with what they have and looking amazing doing it. I think it’s just the most incredible energy.”
Hosted by Gigi Gorgeous, our main stage consisted of panels covering topics on inspo and motivation, relationships, life hacks, identity, and body positivity. Our fireside chats were kicked off by the women behind the Women’s March, and the rest of the day were led by movers and shakers, including Gabrielle Union and Lauren Jauregui. We were honored to have such engaging and motivating speakers to join us!
Our Beauty Academy package ensured the earliest entry for ticket holders (three hours before the crowds!), exclusive access to the private tutorial lounge hosted by NYX, and a reserved personal vanity station (where attendees got to take ALL the goodies home!). They were also treated to signature cocktails, hor d’oevres, and walked away with a signature, product-filled tote bag, pink Beautycon robe, and other goodies.
The Social Package
The Social Package ticket holders are all about meeting their favorite influencers – so we make it happen! Curated art installations were created to take that perfect selfie with their favorite YouTuber. DJs Chantel Jeffries, Amy Pham, and Dame Williams were on-site keeping the tunes flowing, while attendees were treated to an ice cream bar (where they made their own sundaes!) and indulged in sweet treats at the candy bar throughout the day. Social Loungers walked away with signature Beautycon goodies, VIP tote bag, and a new way to mingle with the Beautycon community!