It’s that time when we celebrate haircare, tools, and accessories that showed up and showed out all year. The 2024 Best of the Best Awards are here, and it’s time to VOTE for all of the products that brought glory to your curls, coils, locs, braids, and waves.
WHAT ARE THE NATURALLYCURLY BEST OF THE BEST AWARDS?
Whether you’re a first-time visitor or a seasoned reader, we’ve hosted the Best of the Best since 2006 and have seen tremendous growth in the natural hair category online and in retail. NaturallyCurly.com, which continues to be the leading natural and textured hair resource, polls our global community for your favorite curly hair care products of the year. Thousands of community members vote, and the winners receive NaturallyCurly Best of the Best Awards by product category and curl pattern.
The awards are “now considered the ultimate seal of approval by curl brands both large and small,” says NaturallyCurly Founder Michelle Breyer, “the gold standard for the textured hair community.” The Best of the Best Awards allow the curly-haired community to share your Holy Grail products with others and give well-deserved recognition to the brands who’ve earned your trust.
WHAT SETS THE BEST OF THE BEST APART FROM OTHER BEAUTY AWARDS?
Simply put, haircare products, accessories, and tools remain the foundation of our awards. This year, we focus on the fundamental basics of haircare, like cleansers, conditioners, and stylers for waves, curls, coils, locs, and braids. Our awards allow you to vote on the products you love from brands, cementing their status in the natural hair category. This year, we’ve expanded our survey to be even more inclusive with new categories for men’s and kids’ products.