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NaturallyCurly Gets Swaggy With Our Swag Bags at EssenceFest 2024

Get ready for ESSENCEFest 2024 in New Orleans!
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NaturallyCurly Gets Swaggy With Our Swag Bags at EssenceFest 2024
By Ayeshah Plummer · Updated July 3, 2024
NaturallyCurly Gets Swaggy With Our Swag Bags at EssenceFest 2024

NaturallyCurly is buzzing with excitement as we anticipate our trip to NOLA, a city where culture thrives. The city’s richness influences the biggest concert series in the summer, ESSENCE Festival. We are ready to attend this lively, community-forward event, where the NaturallyCurly booth will present special guests and gifts for our attendees.

Our annual “swag bags” feature momentous brands whose sole focus is nurturing textured hair strands through their moisture-rich formulations and revolutionary incentives. We’re giving you a sneak peek into some of the brands featured in our giveaway.

Starting July 4th, come to the NaturallyCurly booth to grab your swag bags and be part of this inclusive community before it’s too late! 

Mixed Chicks

NaturallyCurly Gets Swaggy With Our Swag Bags at EssenceFest 2024

Mixed Chicks is a multicultural, woman-founded brand that intersects diversity with a mission to produce inclusive hair care for curls and coils. Founders Kim Etheredge and Wendi Levy Kaaya started whipping ingredients in their garage until their community motivated the businesswomen to produce their innovations.

The successful brand will be featured in NaturallyCurly’s swag bag. Their “Curly Friendly Leave-in Conditioner” is a fan favorite due to its ability to define and moisturize curls. The lightweight formula is vegan, sulfate-free, and their “His Mix” leave-in conditioner for men.

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A post shared by Mixed Chicks LLC (@mixedchickshair)

Image Source: @mixedchickshair

The daily moisturizer is packed with essential oils like jojoba, castor, and rosemary oil to hydrate the scalp and soften strands. To complete the Mixed Chicks styling regimen, there is their “His Mix Firm Hold Styling Gel,” packed with black walnut, castor oil, and aloe vera for long-lasting hold for defined curls. 

Innersense

NaturallyCurly Gets Swaggy With Our Swag Bags at EssenceFest 2024
Image source: @innersenseorganicbeauty

Founders Greg and Joanne Starkman created Innersense to add healthy benefits to the hair care market as parents to a child diagnosed with WIlliam’s Syndrome. From professional hairstylists to hair care brand owners, these hair giants cultivated a plant-based organization to purify ingredients and the environment.

Innersense’s “I Create Volume” styling lotion benefits fine curly hair while locking in moisture as it’s packed with amino acids. This product is perfect for refreshing limp curls during the humid NOLA weather.

J Stickland Labs 

NaturallyCurly Gets Swaggy With Our Swag Bags at EssenceFest 2024
Image Source: @bluemagichaircare

An oldie but always a goodie, the Blue Magic Conditioner is a household staple for textured hair families nationwide. J Stickland Labs has been manufacturing hair care products for natural and relaxed hair since the 1930s. NaturallyCurly will feature their famous hair conditioners in shea butter, olive, and coconut oil—perfect for protective styles and hot deep conditioning treatments. 

DevaCurl

NaturallyCurly Gets Swaggy With Our Swag Bags at EssenceFest 2024
Image Source: @devacurl

During the natural hair movement’s resurgence, DevaCurl became a go-to for curly influencers. The dermatologist-approved company has been changing the game for curly and coily hair. The brand is marketed to all curl types, adding moisture to each strand.

Their “Dry No Poo and One Condition” are two fan favorites implemented into our swag bags. The Dry No Poo is a moisturizing dry shampoo meant to refresh the curls without dehydrating the scalp. Also, the One Condition is a creamy conditioner that reduces frizz, transforming dry, dull curls into a bouncy mane. 

S’able Labs 

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A post shared by S’ABLE Labs (@sable.labs)

Video Source: @sable.labs

Sabrina and Idris Elba have committed to healthy skincare with their brand, S’able Labs. The skincare mavens created a stepping stone for melanated individuals to incorporate beneficial ingredients within their skin care regimen. The Black Seed Toner is an antioxidant-rich toner formulated to even the skin and eliminate hyperpigmentation while giving the skin a healthy glow. 

ORS

NaturallyCurly Gets Swaggy With Our Swag Bags at EssenceFest 2024
Image Source: @orshaircare

The Soft-Sheen family cultivated this iconic brand when their son, Gary Gardner, followed the family business and started Organic Root Stimulator. Decades later, the hair care brand is stocked in every retail store and beauty supply.

Now, their Curlshow Hair & Scalp Oil, Curlshow Curl Creator, 24k Golden Glistening Spray, and Fix-It Wig Glue will be featured in our swag bags. Each moisturizing, olive oil-infused product is a household sample for protective styles, wig lovers, and natural and relaxed hair. 

The Doux

NaturallyCurly Gets Swaggy With Our Swag Bags at EssenceFest 2024
Image Source: @ilovethedoux

Do it right with The Doux! The Doux has been a game changer for natural hair beauties nationwide. Founders Maya and Brian Smith started this brand as a love story and ode to entrepreneurship within the Black community. The viral Mousse Def Texture foam will be featured in our giveaway bags to define and hydrate curls, coils, and protective styles. 

Hawaiian Silky

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A post shared by Hawaiian Silky (@hawaiiansilkyus)

Video Source: @hawaiiansilkyus

Hawaiian Silky hydrating products have transformed hair looks for years. Their Hawaiian Silky 14-In-1 Miracle Worker is a detangler that soothes the hair, leaving it non-sticking or oversaturated with excess oils. The product strengthens the hair, leaving it silky and shiny. 

NaturallyCurly prides itself on collaborating with these brands to satisfy your skin and hair needs. Stop by our booth to receive your gifts for some moisture-rich greatness.